Business Plan Term Paper Example | Topics and Well Written Essays - 1500 words

Business Plan - Term Paper Example With clear targeted clienteles, market analysis is likewise done to have a clearer picture of the organization’s strength, weakness, opportunities and threats (SWOT). The company has a P10 million initial capital and its targets to gain comfortable and reasonable return or profit for sustainability. The business plan is its map to attain success in this business venture. Executive Summary This is a business plan of Ameritech Corporation. This business concept is developed as a start up plan and thus details business plan and its operations. Experts viewed that a business plan is a fundamental necessity in starting a venture. The plan consists of a narrative and research to ensure that company will be able to open and operate systematically with concrete understanding and context of the market. Details below discuss the nature of the company, its products and services; its targeted market; its financial plan and an initial SWOT analysis conducted as first step in scanning the m arket. AmeriTech company will be venturing on marketing information technology. Below is the proposed organizational structure of the company: The CEO will do all the executive functions, lead the planning and implementation and conduct the regular monitoring of the human resources. The SEO does the market analysis. The finance department will be in-charge for the financial disposition, disbursement of salary, payment of purchases and for regular reporting of financial status. It will also be liable for accounting. The marketing department will be composed of human resources, preferably those who have earned a degree in information technology course and has background on business management. They will deal with the customers on regular basis and ensure their satisfaction. The operations department will be responsible for the transportation of purchases from infotech producer and will be accountable for the quality of these products. The support technology engineer on the other hand, will ensure that they will be able to produce online or personal support to customers who suffer some problems in the utilization if the communication gadgets. These are human resources that are trained and capable of fine tuning the equipments and in repairing them in case of defects. Or, in case the gadgets are irreparable, they are those who are knowledgeable to advise customers on the best option to undertake. Company overview AmeriTech Corporation is a company dedicated in selling or marketing information technology facilities. These infotechnologies include computers, laptops, computer accessories, camera, cellular phones with accessories, telephone and fax machines. Softwares related thereto will also be sold. It is located at the heart of San Francisco, California. The company’s vision is to become a business leader in marketing quality infotechnology and other related communication products/services to improve lives, virtually bridge distances between peoples, insti tutions and companies. The company’s mission is to provide infotech consumers with reasonable way of enjoying quality business services, to boost its profit, and to advance the use of technology. Products and Services The company sells information technology such as computers, laptops, cellular phones, telephones, fax machines and their related accessories. It will also sell internet facilities such as